BOLSTER BAR

For - Massey University

Brand Identity

2017

The 'Bolster Bar' was born from a brief to design a novelty chocolate bar to directly compete with Cadbury's Moro bar which currently dominates the market. The brand aimed to incorporate current macro trends of consumers expecting their food to do something. Therefore myself and my partner, Bayly Hunt designed Bolster Bar to fill you up with protein and give you a hit of energy with guarana at the same time. 

POS popout-01.png
Flavourbars1drawings copy.jpg
mouthposter.jpg
pos.5.jpg